The
requirements to register a trademark are:
That the
mark be used to describe a service, product, business. That it be used as a
brand.
That the
item being named by the trademark is in business or currently available to
purchase. That is, that it is currently used “in trade”.
That your
application describe the product or business sufficiently that the trademark
office can assign it to a specific class of business (e.g. apparel). Trademarks
only limit use by other businesses within that class of business. Apple
Plumbing does not have to worry about being sued by Apple, who are in the class
of electronic goods and computer software (among others).
I suspect
what you are really trying to do is prevent anyone else from using this word
that you made up. A word that has a specific definition in English and an
intended use when communicating.
Trademark
(and copyright, for that
matter) are not at all interested in limiting the ability of people to
communicate. Words, names, punctuation, symbols/letters/numbers are all without
protection, free for anyone to use in normal communication. The trademark of “Apple”
clearly doesn’t prohibit me from discussing the fruit that makes a delicious
pie or strudel. It only prohibits me from using it to describe my own product
or business which competes with Apple’s existing products or business.
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